Devin Smith, the General manager at Suncoast Enclosures, was not impressed by the work their ‘marketing guy’ was doing.
His team didn’t receive any updates about the status of their Google marketing accounts unless they asked. To make matters worse, Devin never received any ideas on how to improve Suncoast’s marketing or new keywords that they could target.
While there were some positive results, Devin realized
that their marketing person wasn’t an expert.
With the company releasing new products, opening new stores, and marketing to dealers, Devin knew that Suncoast had to work with a marketing expert to achieve their vision for the company.