It has been a busy year for innovations within Google Ads. One of the newer features that Google has made available in the past year is the Insights page. The Insights page gives businesses/marketers data driven information such as relevant trends, new audiences, competitor insights, shifts in performance, and more in one centralized place.
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COVID-19 knocked down thousands of small businesses across the globe. Here are some inspiring stories of how they’re coping with running a small business during the pandemic.
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The jury is still out on what type of messaging works in what is effectively an economic crisis. But, creating brand new ads isn’t necessary.
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Surfaces Across Google, a new feature from Google enables your ecommerce products to be seen on various Google platforms for free!
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Canadian consumers have shifted their buying habits online, something unlikely to change once physical distancing restrictions are lifted. As such, retailers need to take actions now and plan long-term digital strategies for their business.
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Currently, over a quarter of consumers can’t find the product they want or need, and nearly 3 in 10 bought brands they don’t normally buy. This is a huge opportunity for online retailers.
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Near me searches have grown by over 200% in the last year according to an article published by Google. How can your business capitalize on this insight?
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