Pricing Tied to Growth, Not Arbitrary Overhead
Most agencies either rely on high-churn budget volume or push you to spend recklessly to inflate their percentage fee. Here is how our Growth-Aligned Hybrid aligns our compensation directly with your verified revenue gains.
The Churn & Burn Agency
The 'Low Flat Fee' Trap-
Junior offshore coordinators juggling 40+ accounts
-
Zero incentive to scale (spend increases = unpaid extra workload)
-
Account neglected once initial campaigns are set live
-
Agency model relies on churning & replacing unhappy clients
-
6 to 12-month lock-in contracts to trap clients
-
Shared or opaque ad accounts; you don't own your data
Factor One System
Growth-Aligned Hybrid-
Predictable base retainer covering media management up to your baseline
-
Scaled growth tier: Percentage ONLY applies to incremental spend above baseline
-
Phases 1 & 2 protected: Fixed fee during testing, calibration & signal setup
-
Phases 3 & 4 scale: You WANT to spend more as ROI compounds and deals close
-
Mutual alignment: We only earn more when your returns justify scaling
-
100% Direct-to-Google billing: Transparent % of spend, zero markup
-
30-Day rolling agreements: Zero 12-month lock-in contracts
-
Calgary senior strategist leadership on every account
Traditional Big Agency
The 'Pure % of Spend' Trap-
Aggressive 15%–20% fee charged on every ad dollar spent
-
Direct incentive to push budget into broad match & display junk
-
Agency profits heavily even if client loses money
-
Strict 12-month lock-in contracts with severe exit penalties
-
Senior partners pitch your account, juniors manage it
-
Hidden markups on ad tech, data feeds, and tracking software
How the Growth-Aligned Dynamic Protects Your Capital
Mutual incentive engineering: our revenue only expands when your business scales.
During baseline data verification, negative match sculpting, and conversion signal setup, your retainer is 100% predictable. Zero runaway fees while algorithms are calibrated.
As Smart Bidding locks onto true buyers and CAC drops, you choose to invest more media budget because the returns are compounding. We only earn our growth tier when you grow.
You pay Google directly with transparent % of spend under management. Zero 12-month lock-in contracts; we earn your business every 30 days based on performance.
Pricing Tied to Growth, Not Arbitrary Overhead
Most agencies either rely on high-churn budget volume or push you to spend recklessly to inflate their percentage fee. Here is how our Growth-Aligned Hybrid aligns our compensation directly with your verified revenue gains.
The Churn & Burn Agency
The 'Low Flat Fee' Trap-
Junior offshore coordinators juggling 40+ accounts
-
Zero incentive to scale (spend increases = unpaid extra workload)
-
Account neglected once initial campaigns are set live
-
Agency model relies on churning & replacing unhappy clients
-
6 to 12-month lock-in contracts to trap clients
-
Shared or opaque ad accounts; you don't own your data
Factor One System
Growth-Aligned Hybrid-
Predictable base retainer covering media management up to your baseline
-
Scaled growth tier: Percentage ONLY applies to incremental spend above baseline
-
Phases 1 & 2 protected: Fixed fee during testing, calibration & signal setup
-
Phases 3 & 4 scale: You WANT to spend more as ROI compounds and deals close
-
Mutual alignment: We only earn more when your returns justify scaling
-
100% Direct-to-Google billing: Transparent % of spend, zero markup
-
30-Day rolling agreements: Zero 12-month lock-in contracts
-
Calgary senior strategist leadership on every account
Traditional Big Agency
The 'Pure % of Spend' Trap-
Aggressive 15%–20% fee charged on every ad dollar spent
-
Direct incentive to push budget into broad match & display junk
-
Agency profits heavily even if client loses money
-
Strict 12-month lock-in contracts with severe exit penalties
-
Senior partners pitch your account, juniors manage it
-
Hidden markups on ad tech, data feeds, and tracking software
How the Growth-Aligned Dynamic Protects Your Capital
Mutual incentive engineering: our revenue only expands when your business scales.
During baseline data verification, negative match sculpting, and conversion signal setup, your retainer is 100% predictable. Zero runaway fees while algorithms are calibrated.
As Smart Bidding locks onto true buyers and CAC drops, you choose to invest more media budget because the returns are compounding. We only earn our growth tier when you grow.
You pay Google directly with transparent % of spend under management. Zero 12-month lock-in contracts; we earn your business every 30 days based on performance.
